Salary Range: 14000 - 22000

Location: Bhubaneswar

Qualification: Graduate in any stream

Experience: 1 Year

Type: Full-Time

Preference: Experienced Candidates

No. of Openings: 1

Job Shift: Day

Job Description:

We are looking for SEO Analysts to join our Digital Marketing team and help our clients to build their strong online presence.

As an SEO Analyst, your responsibilities include performing keyword research, optimizing the content and monitoring user engagement across multiple platforms. To be successful in this role, you should be familiar with current SEO techniques, tools and have excellent analytical skills.

Ultimately, you will apply effective SEO strategies to ensure the engagement of target audience and convert the visitors into customers.

Responsibilities

• Conduct keyword research using various tools (like Keyword Planner and Moz etc.)
• Perform competitive analysis and identify gaps in the content or areas of improvement in the website.
• Track the SEO metrics including organic traffic, conversion rates and time spent on the web page.
• Update outdated content into brand new forms and add effective calls to action (CTAs) to improve user engagement.
• Report on performance metrics comparing them to our SEO goals and benchmarking data.
• Optimize pages for cross functional platforms.
• Implement link building strategies and manage backlinks to build online authority.
• Monitor paid search campaigns and get the best out of it.
• Follow new SEO trends and stay up-to-date with new tools and practices.

Requirements

• Work experience as a Search Engine Optimization SEO Analyst or similar digital marketing role.
• Expertise in Google Analytics.
• Familiarity with keyword research and management tools.
• Experience with email campaigns and paid advertising.
• Understanding of ranking factors and search engine optimization practices
• Great analytical skills.
• Strong written communication skills.